I’m Charlotte the founder of Creative Wilderness. I love to create innovative fonts with personality.

I’ve worked with some of the leading ethical and sustainable brands, creating brand experiences that have helped them grow into successful, dream businesses.

Before Creative Wilderness I learnt my design and branding craft at big design and advertising agencies. I’ve created packaging designs for Wilkinson Sword, pitched campaign concepts to Vanish and KP nuts, created branded materials for Peroni to name a few! I understand what these big brands do well, and also how to apply some of these principles to make independent brands like yours have a big impact.

I love getting out into nature, wild swimming, and exploring in my new VW T4 campervan ‘Autumn’.

I landed my first job at an advertising agency after setting up an indie online zine called ‘Geeek’ which focused on Manchester culture and bought together illustrators and writers around the city. It even got a sneaky mention on the Guardian!

Before jumping into design I dreamed of being a musician and studied music at Paul McCartneys music school ‘The Liverpool Institute of Performing Arts’. I spent a few years as a pro musician where I toured, played festivals, recorded albums and also a music video.