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Electra® from Adobe Electra® is an Adobe font family with 8 styles priced from $29.00. Click a Purchase Options button below to view pricing and availability information for a particular group of fonts, or see purchase options for the entire family. |
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| Electra LTStd Regular |  | |||||
| $29.00 | |||||
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| Electra LTStd Cursive | | |||||
| $29.00 | |||||
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| Electra LTStd Bold | | |||||
| $29.00 | |||||
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| Electra LTStd Bold Cursive | | |||||
| $29.00 | |||||
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| Electra LTStd Display | | |||||
| $29.00 | |||||
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| Electra LTStd Cursive Display | | |||||
| $29.00 | |||||
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| Electra LTStd Bold Display | | |||||
| $29.00 | |||||
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| Electra LTStd Bold Cursive Dis | | |||||
| $29.00 | |||||
Design Credits
First seen on MyFonts: December 3rd, 2007
Designed by: William Addison Dwiggins
Designed when: 1935
Letterform design based on: Electra
Contained in Category: Transitional
Design owned by: Linotype
MyFonts Keywords: book, booktext, elegant, formal, personaltext, serif, transitional [suggest]
Electra
Designed in 1935 by William Addison Dwiggins, Electra has been a standard book typeface since its release because of its evenness of design and high legibility.
In the specimen book for Electra, Dwiggins himself points out the type’s identifying characteristics: “The weighted top serifs of the straight letters of the lower case: that is a thing that occurs when you are making formal letters with a pen, writing quickly. And the flat way the curves get away from the straight stems: that is a speed product.” Electra is not only a fine text face but is equally responsive when set at display sizes, realizing Dwiggins’ intent when he set about the design: “...if you don’t get your type warm it will be just a smooth, commonplace, third-rate piece of good machine technique, no use at all for setting down warm human ideas, just a box full of rivets.... I’d like to make it warm, so full of blood and personality that it would jump at you.”
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‘Electra’ is a trademark of Linotype Corp. registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions in the name of Linotype Corp. or its licensee Linotype GmbH.
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