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ALS Kraft™
A font family tree displays different foundries’ versions, or a foundry’s different cuts, of basically the same typeface design.
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ALS Kraft
Some words from Art. Lebedev Studio:
A simple rough font. Kraft is a rough techno-style sans serif meant for setting text in all capitals.
Instead of lowercase letters there are capitals of smaller height but with the same stroke width. They make tighter type. Characters are pressed really close together which creates the visual rhythm of very narrow and very wide openings. The wide strokes allow free use of graphics.
This font is designed for putting on coarse surfaces, for breaking, crumbing, scratching, or making stencils on concrete.
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