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Trade Gothic

Trade Gothic®

by Linotype
Individual Styles from $42.99
Complete family of 14 fonts: $344.99
Trade Gothic Font Family was designed by Jackson Burke and published by Linotype. Trade Gothic contains 14 styles and family package options.

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About Trade Gothic Font Family


The first cuts of Trade Gothic were designed by Jackson Burke in 1948. He continued to work on further weights and styles until 1960 while he was director of type development for Mergenthaler-Linotype in the USA. Trade Gothic does not display as much unifying family structure as other popular sans serif font families, but this dissonance adds a bit of earthy naturalism to its appeal. Trade Gothic is often seen in advertising and multimedia in combination with roman text fonts, and the condensed versions are popular in the newspaper industry for headlines.

Designers: Jackson Burke

Publisher: Linotype

Foundry: Linotype

Design Owner: Linotype

MyFonts debut: null

Trade Gothic® is a trademark of Monotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.

About Linotype

For over a century, Linotype has successfully produced, marketed, and licensed quality fonts. Its proven methods have been expanded over the years, adapting to new technologies. As fonts are a vehicle for all visual communication, Linotype partners with both designers and typographers, who together promote global transfer and open discussion.The Linotype font library is owned by Monotype and includes renowned fonts such as Helvetica, Neue Helvetica®, Linotype Didot™, Janson® Text, New Century Schoolbook®, and more.

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