About this font family
Eight designers present a set of icons that indicate the fun and fantastic world of signage. Each collaborator’s solution represents a completely different interpretations on signage vernacular. Akira Kobayashi’s “Subsumption”, obscured by foliage, offers a perspective that signs on Japanese roads can be vague and beautiful. M.A.D.'s “People Signs” is a graphical association of people signage with a variety of well known situation symbols. Cynthia Jacquette’s “Honest Arrows” are a series of arrows that attempts to honestly tell you how to get from point A to Point B in a big, confusing city. Mike Kohnke’s “Road Kill” and the “Bump & Bruise” highlight how signs make for perfect targets when unloading a round of buckshot, and the licking a contruction barrier often endures. Joachim Muller-Lance’s “Traffic Blends” places faces on things! Hey, didn't you give your first car a nickname? Cars are alive, you know - they guzzle and smoke all day. Jean-Benoît Lévy's "Inner-State" was inspired while reading the California driver handbook to pass a driver’s test. Kevin Roberson’s “Tail Lighting” reminds us to drive carefully and not to forget to signal. Diana Stoen’s “Drivers Out There” shows us “driver personality archetypes”, including the lil'ol lady that everyone tries to avoid.