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Alias

Alias was formed in 1996 by Gareth Hague and David James initially to develop into typefaces the bespoke lettering designs produced for their record cover and book projects.

As well as typeface design, Alias has produced logotype designs for clients including Ghost, L.K.Bennett, MCQ, Jennifer Lopez for Kohl’s, Lane Crawford, Calvin Klein Beauty fragrance and Prada Candy fragrance. For Prada Candy this included the development of the Prada logo into a full typeface.

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7 font families from Alias

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Ano™

by Alias
  |  available for Desktop and Web

Albums

54 fonts from $96.00
Ano™ Ano™

Cactus™

by Alias
  |  available for Desktop and Web

Albums

8 fonts from $76.00
Cactus™ Cactus™

Oban

by Alias
  |  available for Desktop and Web

Albums

8 fonts from $76.00
Oban Oban

Aspic™

by Alias
  |  available for Desktop and Web

Albums

2 fonts from $76.00
Aspic™ Aspic™

Progress Two

by Alias
  |  available for Desktop and Web

Albums

5 fonts from $46.00
Progress Two Progress Two

Lily™

by Alias
  |  available for Desktop and Web

Albums

2 fonts from $76.00
Lily™ Lily™

As with all our typefaces, we are searching for a point of difference, something that separates them from their surroundings. The idea of a seriffed script typeface is interesting, as the two are very separate ideas, certainly in calligraphic script lettering where serifs would interrupt the flow of writing. The typeface should retain a suggestion of having been written, or being possible to write. It should have a sense of formality, and as it was named after my daughter a beauty or specialness, but expressed in an original way.

Asphalt™

by Alias
  |  available for Desktop and Web

Albums

2 fonts from $76.00
Asphalt™ Asphalt™

Elephant

  |  available for Desktop and Web

Albums

6 fonts from $46.00
Elephant Elephant

Perla

  |  available for Desktop and Web

Albums

4 fonts from $46.00
Perla Perla

Pop

  |  available for Desktop and Web

Albums

2 fonts from $46.00
Pop Pop

Aminta

  |  available for Desktop and Web

Albums

10 fonts from $46.00
Aminta Aminta

Mantis

  |  available for Desktop and Web

Albums

1 font from $46.00
Mantis Mantis

Sylvia

  |  available for Desktop and Web

Albums

10 fonts from $46.00
Sylvia Sylvia

August

  |  available for Desktop and Web

Albums

10 fonts from $46.00
August August

Union

  |  available for Desktop and Web

Albums

12 fonts from $46.00
Union Union

Harbour

  |  available for Desktop and Web

Albums

3 fonts from $46.00
Harbour Harbour

Jude

  |  available for Desktop and Web

Albums

24 fonts from $46.00
Jude Jude

Granite

  |  available for Desktop and Web

Albums

4 fonts from $46.00
Granite Granite

Intimo

  |  available for Desktop and Web

Albums

2 fonts from $46.00
Intimo Intimo

Progress

  |  available for Desktop and Web

Albums

5 fonts from $46.00
Progress Progress

Enabler

  |  available for Desktop and Web

Albums

1 font from $46.00
Enabler Enabler

Text

  |  available for Desktop and Web

Albums

2 fonts from $46.00
Text Text

Whereas blackletter types were hand written, Text letterforms are drawn using a series of graphic shapes that slot together in a series of permutations, one set for lower case and another for the upper case. As the link between the method of construction of the letterforms has been removed from the appearance (the quill pen with which they were written resulting in the angle and sharp stresses) there is no logic for these stylistic elements to work in any set way. As this fundamental rule of the blackletter style has been removed the typeface has become something other than a typical or derivative blackletter font.

AES

  |  available for Desktop and Web

Albums

1 font from $46.00
AES AES

Sister

  |  available for Desktop and Web

Albums

3 fonts from $46.00
Sister Sister

Anomoly

  |  available for Desktop and Web

Albums

11 fonts from $46.00
Anomoly Anomoly

Klute

  |  available for Desktop and Web

Albums

3 fonts from $46.00
Klute Klute

Civility

  |  available for Desktop and Web

Albums

2 fonts from $46.00
Civility Civility

A script typeface drawn with a ball point pen, beautiful but idiosyncratic, distinctively modern rather than classical, writing rather than calligraphy.

Metropolitan

  |  available for Desktop and Web

Albums

1 font from $46.00
Metropolitan Metropolitan

Factory

  |  available for Desktop and Web

Albums

5 fonts from $46.00
Factory Factory

Metsys

  |  available for Desktop and Web

Albums

5 fonts from $46.00
Metsys Metsys

Key

  |  available for Desktop and Web

Albums

9 fonts from $46.00
Key Key

Jackdaw

  |  available for Desktop and Web

Albums

2 fonts from $46.00
Jackdaw Jackdaw

A rugged, robust, simple sans serif typeface, constructed from permutations of geometric shapes, with an incised, chiselled aesthetic.

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