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Gert Wiescher

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German designer living in Munich, whose studio is called Wiescher Design. Here’s what he told us:

I went to Paris when I was very young, just for the sake of art. That caused many a sleepless night to my beloved mother, but she accepted my decision. Once I met Salvador Dalí, but he did not take me very seriously. To this day I don’t know why! After some years I decided to start a serious life. I got married and studied graphic design at the Hochschule der Künste in Berlin. Making detours, once more to Paris, then to Barcelona, where I designed the OECD pavillion for the Osaka World Expo at the office of Harnden & Bombelli, I reached South Africa. Grey and Young advertising got to know me! I had to fiddle around with Agfa cameras and films, Epol dog-food, several kinds of toilet paper, unbelievable insurance companies and I-don’t-know-what.

Sometime on a holiday in Munich I stayed there. Someone made me an offer I did not want to refuse. DFS&R-Dorland bought me out of South African slavery! I now became an art-director for Paulaner, CMA, Phillip Morris, and Peugeot. Being a young adventurous man, I changed to the Herrwerth & Partner agency, which at that time was supposed to be the most creative outfit in town. Mister Herrwerth taught me to “think simple”. I was allowed to introduce IKEA into the German market. Afterwards I became Creative Partner with Lauenstein & Partner. That was OK, ’til someone discovered his love for horses! That’s when I rented my own office in 1982!

Since then I design some typefaces per year, I guide a couple of nice young people (apprentices) along to designer stardom. I write a couple of books and newspaper articles about design, computers, food, drink and crime! As a graphic designer I have nothing but happy clients! I am open to every challenge!

Deutscher Entwerfer, der in München wohnt und arbeitet, sein Studio heißt
Wiescher Design. Dies erzählte er uns:

In jungen Jahren zog ich der Kunst zuliebe nach Paris! Nach ein paar Jahren entschloss ich mich zu einer “ordentlichen” Laufbahn. Ich heiratete und studierte Gestaltung an der “Hochschule der Künste” in Berlin. Über Umwege, nochmal Paris, dann Barcelona, wo ich den OECD-Pavillion für die World Expo von Osaka für Harnden & Bombelli entwarf, gelangte ich schließlich nach Südafrika. Grey- und Young-Advertising lernten mich kennen. Ich durfte für Agfa-Kameras und -Filme, Epol Hundefutter, diverse Sorten Toilettenpapier, Versicherungen und so weiter, werben.

Irgendwann machte ich in München Urlaub und blieb da, DFS&R-Dorland machte mir ein Angebot, dem ich nicht wiederstehen wollte. Ich entwarf von da an für Paulaner, CMA, Phillip Morris und Peugeot. Aus Übermut wechselte ich zu Herrwerth & Partner, wo Herr Herrwerth mich zum “einfachen Denken” erzog. Ich durfte IKEA in Deutschland einführen. Dann wurde ich kreativer Partner bei Lauenstein & Partner. Wir betreuten Möbel Krügel, Hin&Mit und verschiedene (Rewe) Einzelhandelsketten. Das ging eine Weile ganz gut. 1982 mietete ich ein eigenes Büro.

Seitdem betreue ich eigene Kunden, Agenturen, ich entwerfe jedes Jahr ein paar neue Schriften und helfe netten jungen Menschen (Praktikanten) auf die kreativen Sprünge. Außerdem schreibe ich Bücher und Zeitschriftenartikel über Gestaltung, Computer, Essen, Trinken und Verbrechen! Meine Kunden und ich sind zufrieden! Ich bin für jede Herausforderung offen!

Fonts by Gert Wiescher

Alpha Bravo, Alpha Charlie, Alpha Delta, Alpha Echo, Alpha Fox, Annabella, Artegio, Ayres Royal, Bacterio, Bodoni Classic, Bodoni Classic Ad, Bodoni Classic Bold Ornate, Bodoni Classic Chancery, Bodoni Classic Condensed, Bodoni Classic Deco, Bodoni Classic Deco Two, Bodoni Classic Hand, Bodoni Classic Initials, Bodoni Classic Stencil, Bodoni Classic Swashes, Bohemio, Brigitta, Bullet Numbers, Cacao, Carina, Cassandra, Cimiez, Constanza, Copperplate Classic, Copperplate Deco, Copperplate Modern, Cyrillic Latino, Daiquiri, Dalia, Designer Script, Donna Bodoni, Eddy, Edito, Ela, Ela Demiserif, Ela Sans, Ela Swashes, Eleganza, Elisara, Ellida, Eveningnews, Exprima, Fanny, FatFritz, Fleuraloha, Fleurie, Fleuron Labels, Fleurons One, Fleurons Two, Fleurons Three, Fleurons Four, Fleurons Initials, Fleurons Six, Fleurons V, Floralissimo, Futuramano, Giambattista, Greta, Grocers Script, Hebrew Latino, Helenia, Imperium, Isara, Julienne, Julius, Kate Greenaway's Alphabet, Kiki, Konstantin, Konstantin Forte, LaBodoni, Lisa Bella, Lisa Fiore, Lisa Piu, Lunix, Modernista, Mondial Plus, Monem, Movie Script, My Hands, My Script, Nadine, New Yorker Type, FF NewYorkerType, Ornata A, Ornata B, Ornata C, Ornata D, Ornata E, Papas, Paula, Pointino, Pura, QuickType, Red Tape, Robusta, Rotor, Royal Bavarian, Royal Classic Bold, Royal Romain, Scirocco, Scribe, Scriptage, Scriptissimo, Scriptissimo Forte, Scriptissimo Forte Swirls, Scriptofino, Slim Kim, Squickt, Sunwind, Swanson, Take Five, Tamara, Tati, Tecon, Venice Initials, Ventoux, Vivian, Woody, Xylo Script, Yang, Ying

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Activities

  Type Design
  Writing
  Typography
  Graphic Design
  Advertising

Gert Wiescher

Fonts by Gert Wiescher

Activities

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