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Long-Awaited Additions to a Popular Sans
Allan Haley in News on July 22, 2016
It’s rare that a small three-weight typeface family finds much use. Single-weight display designs can have long and full lives, and many large text and display families have become classics, but three-weight designs – especially those lacking italics – seem to get lost in the shuffle. They’re usually not distinctive enough to be a successful display design and do not have the stylistic range to satisfy the needs of textual copy.
And then there is the Cachet™ family. Designed by David Farey and Richard Dawson in the late 1990s, it was made available in only book, medium and bold weights, with no italic designs. And yet, Cachet proved to be a consistently popular typeface. The diminutive family earned its street cred in brand development, periodical design, advertising campaigns, posters, brochures and even pharmaceutical labels.
“The Cachet family is now available in 8 weights – each with an italic companion. With a range from an elegant thin to a commanding bold, Cachet becomes an even more proficient multitasker.”
Farey and Dawson had plans to add to the family, to give it an even wider reach, but other projects kept pushing a concentrated effort on Cachet’s growth plan to the back burner. Undeterred, they would work on the project when they could. It also helped that Monotype additionally wanted to offer a larger Cachet family – and was persistent in its requests for more designs.
The design duo’s tenacity and Monotype’s perseverance paid-off. The Cachet family is now available in 8 weights – each with an italic companion. With a range from an elegant thin to a commanding bold, Cachet becomes an even more proficient multitasker. In addition, the family is now available as OpenType® Pro fonts allowing for the automatic insertion of ligatures and fractions. Pro fonts also include an extended character set supporting most Central European and many Eastern European languages.
Seventeen years may be an exceptionally long time to simmer on a back burner, but the Cachet family is now ready to be consumed by print and interactive designers alike. Come and get it! As a special, limited-time introductory offer, pick up all 16 styles of the newly updated Cachet family for just $99.