Keith Morris was born in Sydney, NSW Australia. His first job as a junior artist in 1961 introduced him to the world of Commercial Art and in particular a lifelong interest or you might say a love affair with letters. As well as all the other duties of a junior in a budding Sydney art studio there was time in lunch hours to rush up to the Mitchell Library and find out more about type, typesetting and lettering on a commercial basis. An older member of the studio told him of two books titled ‘Lettering for Advertising’ and ‘Letter Design in the Graphic Arts’ by Mort Leach. He was now totally aroused and fascinated by letterforms in all their guises.