{"title":"Irene Demetri","description":"I’m Irene Demetri, an independent graphic designer and type designer with over 15 years of experience in the creative industry. I hold a BA in Graphic Design and an MA in Visual Communication Design from Middlesex University, London, and my practice spans branding, visual identity, illustration, digital design and typography.\n\nMy approach to type design is rooted in graphic design and visual communication. I’m interested in typefaces that have a strong visual voice and can do more than simply communicate words, type that can give a project personality, create an emotional connection and become an integral part of a brand’s identity.\n\n\n\nI’m particularly drawn to expressive display typography, playful forms and the imperfections and character found in handmade lettering. My typefaces often explore quirky, friendly and unconventional shapes, while maintaining a strong sense of balance and usability. I enjoy creating fonts that feel distinctive and memorable without losing their versatility.\n\n\n\nMy goal is to create typefaces that bring character, warmth and originality to the projects they become part of.","products":[],"url":"https:\/\/www.myfonts.com\/de\/collections\/irene-demetri.oembed","provider":"MyFonts","version":"1.0","type":"link"}