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Chercán

Chercán

by PampaType
Individual Styles from $28.00
Complete family of 12 fonts: $320.00
Chercán Font Family was designed by Francisco Gálvez and published by PampaType. Chercán contains 12 styles and family package options.

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About Chercán Font Family


Chercán is a spirited typeface created with a delicate sense of how readability doesn't need to be dull. Chercán wears a uniquely friendly voice, and its mature design makes it highly legible in small bodies as well as in the distance. Its balanced rhythm is the result of a slow pairing of qualities found in old classics admired by Gálvez, such as Copperplate by Frederic Goudy (1905) and Antique Olive by Roger Excoffon (1962). Chercán occupies a unique place in the contemporary type design shelf, by exquisitely combining versatility and elegance. Due to the delicate grey colors it gains within long texts, Chercán is good for immersive reading, where one wants to avoid readers’ eyes fatigue. It can be a great choice for setting texts that require a slightly informal atmosphere without losing authority. Chercán is the Chilean name for the melodious little bird Troglodytes aedon usually found all across the Americas. Available in Std and Pro versions with all the usual OT features, Chercán addresses all modern needs of the demanding typographer.

Designers: Francisco Gálvez

Publisher: PampaType

Foundry: PampaType

Design Owner: PampaType

MyFonts debut: May 19, 2016

Chercán

About PampaType

PampaType was founded in 2001 by Alejandro Lo Celso with the idea of developing fine typefaces with a singular Latin flavor. Alejandro has worked as an art director in Buenos Aires, a professor in Mexico, and has studied type design in Europe. “Naturally your education and your beliefs all travel with you and are present in everything you do,” he said in his Creative Characters interview. “I think my experiences have made me more aware of the cultural context of things. Typography is a universe of subtle differences. So you need sharp intellectual tools in order to deal with its huge variety.” His letterforms are striking and adventurous; simultaneously useable and great fun.

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