Pavel Emelyanov is a graphic designer, art director and web designer originally from Kandalaksha, Russia. Working in a many design fields he always deals with the fonts. Further study of the fonts led him to experiments in the field of typography. The first font Prosto One created in collaboration with Ivan Gladkikh was selected in Google Fonts collection. An experience in graphic design affected on his perception of fonts and how they should look like. This was the beginning of closer cooperation with TypeType. Together with TypeType Team Pavel participated in the creation of such fonts as TT Norms and TT Commons.