Introducing FF Aad

FF Aad™ is the first retail typeface by designer Aad van Dommelen, a former type student of Gerrit Noordzij’s at the Royal Academy in The Hague, to join both FontFont and FontShop. The modern sans serif with a humanist character has horizontal ending terminals which transform the negative shapes between the letters into open and simpler forms, resulting in clean and easy-to-read words.

This type family in five weights with matching italics is elegant yet neutral in appearance. This makes it ideal for a multitude of applications, particularly for corporate uses such as annual reports, corporate brochures, wayfinding and branding.

FF Aad comes fully equipped for making a strong statement in both large and small scale branding applications.

_{Trademark attribution notice
Aad is a trademark of Monotype GmbH and may be registered in certain jurisdictions. FF is a trademark of Monotype GmbH registered in the U.S. Patent and Trademark Office and may be registered in certain other jurisdictions.}