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by Ascender
Individual Styles from $29.99
Complete family of 14 fonts: $454.99
Ayita Font Family was designed by Steve Matteson, Jim Ford and published by Ascender. Ayita contains 14 styles and family package options.

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About Ayita Font Family

Ayita is a new sans serif design by Jim Ford and Steve Matteson. Ayita is a Cherokee name which translates to first in dance" and recalls the rhythm and flow of this new typeface. Originally conceived as an upright italic design, Ayita remains contemporary, friendly and hard working. The open shapes render faithfully at small point sizes and on device screens while the compact design allows more characters per line for headlines. Ayita is a useful design for a wide variety of uses including interfaces, spreadsheets, greeting cards and banners."

Designers: Steve Matteson, Jim Ford

Publisher: Ascender

Foundry: Ascender

Design Owner: Ascender

MyFonts debut: null

Ayita™ is a trademark of Ascender.

About Ascender

In the early days of mobile devices and game consoles, few people had yet to fathom coming importance of typeface readability on such platforms. Ascender made its mark during this era by working closely with software developers and device makers to create many of the Windows Core Fonts and type for the Xbox 360 and Android phone. The Ascender library was formed by a team of typographic experts whose focus was set on technical innovation in the field. Anyone who has ever written a high-school essay has likely used an Ascender typeface: the library developed some of the world’s most-used typefaces such as the Arial, Times New Roman, Tahoma and Verdana designs, and many other fonts that Microsoft includes in Windows and Office. It was in 2007 though, that the library’s designers made enormous strides towards the improvement of on-screen user interfaces with the release of the Droid Sans typeface family. This font was designed to be comfortably read in virtually any onscreen environment. This library is made up of original and revival typefaces steeped with artistic distinction and technical sophistication. Ascender is a typeface library that was founded with the goal of enhancing the typographic choices for creative professionals everywhere.

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