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Beauchef

Beauchef

by Latinotype
Individual Styles from $26.00
Complete family of 10 fonts: $120.00
Beauchef Font Family was designed by Juan Pablo De Gregorio and published by Latinotype. Beauchef contains 9 styles and family package options. More about this family
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About Beauchef Font Family


Beauchef is a sans serif typeface originally created to meet the needs of Centro de Modelamiento Matemático de la Universidad de Chile (University of Chile Center for Mathematical Modeling). Beauchef is a typeface with rough strokes that features subtle optical compensation and does not strictly follow the laws of perception. This typeface might not be too cheerful, but shows a very particular idiosyncrasy of form. Beauchef is as tough as advanced mathematics; however, it is as legible and exact as numbers themselves. This is an avant-garde typeface that resembles the development of mathematics, but at the same time it is as conservative, calm and respectful as clients who require its services. Beauchef is so astonishing as mathematical formulas that mathematicians work with, but at the same time it is as humble as resulting figures.

Designers: Juan Pablo De Gregorio

Publisher: Latinotype

Foundry: Latinotype

Design Owner: Latinotype

MyFonts debut: Mar 21, 2015

Beauchef

About Latinotype

Based in Concepción and Santiago, Chile, Latinotype’s founders say, “Our goal is to design new typefaces remixing diverse influences related to our South American identity with high quality products for the contemporary design industry.” And the duo have been doing just that since their foundry’s creation in 2007. One of the most successful foundries on MyFonts in recent years, Luciano Vergara and Daniel Hernández , have put together a rapidly growing collection of typefaces in a wide array of genres. Specializing in colorful display and script faces, the group’s name “Latinotype” emphasizes the strong tie they feel to their cultural identity. “It is clear to us,” they said in their Creative Characters interview, “that Latin America does not have a typographic tradition in the way it exists in Europe or the United States; in fact, until recently all the fonts used here came from those places.” They see this as a good thing, adding that “not having a long-time tradition in type design implies that we can work without the burden of the past — very freely, with no fixed paradigms and without fear.” And work without fear they have. Chile’s first digital foundry, they began selling their typefaces on MyFonts in 2011.Working with young designers and creative directors in mind, they say, “We design for graphic designers, not for other type designers, and generally do not seek prestige. This work is our passion, but it is also our job and we understand it as such.” Many of the foundry’s best selling fonts have been recognized as some of the design industry’s most popular fonts such as Showcase, Arquitecta, and Trend; a MyFonts Most Popular Fonts of 2013 pick. They’ve produced everything from elegant,sophisticated scripts like Ragazza Script to popular, whimsical fonts such as Ride my Bike (featured in MyFonts Most Popular Fonts of 2012) and Four Seasons. The men of Latinotype’s mantra: “As Picasso said, ‘Inspiration exists, but it has to find you working.’ In our case: if we manage to set a trend, it is by working hard.”