About Haboro Slab Font Family
Haboro Slab. It’s a nose-to-the-grindstone kind of font like the first of its family. This slab serif pushes through the clutter powerfully in editorial and corporate work such as business websites and software.
The Haboro hyperfamily as a whole is known for its ability to make the work clear and simple, even with the fonts’ advanced angle--and Slab is no change here. Consistent with Haboro, too, the simplified geometric features of the slab face just make sense, no matter where you use it. Its timeless wedge-molded serifs give this family the formula it needs to function flexibly in jobs from fashion to packaging.
Enhance your output with the font’s wide range of ligatures and alternates, including OpenType alternates. Use Haboro Slab’s large pair of solution glyphs and various other OpenType specifics, too, to give your message the clarity it deserves. Even more, it couples well with the sophisticated didone of the Haboro hyperfamily to further expand your capabilities.
Haboro Slab has every quality you need for successful lettering. Use this modification on a classy tradition to mold and shape your next layout, whether website, iPhone app, advertising, or newspaper. There is no work Haboro Slab won’t power through.
is a trademark of insigne.
“Type is very much like music,” says Jeremy Dooley. “It is linear, and the notes or phrases have to fit the theme or song.” Jeremy, owner of the one-man foundry, insigne, is a self-taught type designer and a true self-made success story.
His label is home to over a hundred font families, many of which have seen great success. Aviano has made our Best of the Year list not just once, but twice and has been featured in Hollywood blockbusters. You may have noticed various iterations of Aviano in Wall Street, Harry Potter, and Thor, and it was used for the branding of Robin Hood.
Jeremy considers type to be the foundation of advanced visual communication. One form of communication that the Chattanooga-based designer is drawn to is branding. In 2011, Jeremy, took on the enormous project of coming up with a typeface that would communicate the tone and feeling of his hometown; a font that would effectively brand the city. In 2013, the result, Chatype, was named the official typeface of Chattanooga TN. “Every city needs a brand,” he says, “as every city needs to highlight its own distinctive offerings.”
Like many designers, his creations are often the result of his interests. “I especially like seeing my typefaces in movies, on luxury packaging, and for technology companies,” he says. “These are interests of mine, and I often design fonts with those specific applications in mind. It’s very interesting to me that I frequently see fonts used in exactly the way I originally envisioned.”
Since he began selling his first font on MyFonts in 2004, the man who will tell anyone who asks, “I’m not really from anywhere,” has continuously drawn inspiration from his many experiences gained from living all over the globe.
Want more of Jeremy? The designer sat down with us for an in-depth interview in this issue of Creative Characters.