Runed by Dafne Martínez and Sandra García, since 2016 Tipastype is a mexican/colombian studio focused on custom and retail typeface design. At the same time we are a space to promote female work in the typographic field and disseminate knowledge on issues related to letters. For this we have implemented an educational strategy that includes: post on social networks, face-to-face and virtual talks, conferences and workshops. This efforts naturally led to a printed publication "Elementype, una guía práctica del uso tipográfico", where we address basic issues on how to take advantage of typography thought for the common user.