Traveller™

A geometric design, published in Rick Poynor’s Typography Now 1 (Booth-Clibborn Editions, London UK,1991). Discussing these kinds of angular styles, the critic Rick Poynor noted that "fate has overtaken the angular post-constructivist type design of Neville Brody, Zuzana Licko and Max Kisman". Poynor described a process by which typefaces, once “fresh, unexpected, precisely attuned to the moment”, get used increasingly often in less and less appropriate contexts and end up looking "irredeemably passé". (Poynor, Rick, ‘American Gothic’ in Eye Magazine, 6/1992)