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Vertical

Vertical by Alias
Individual Styles from $60.00
Complete family of 5 fonts: $200.00
Vertical Font Family was designed by Gareth Hague, and published by Alias. Vertical contains 5 styles and family package options. More about this family
Select style to display all glyphs:
Vertical Light
Vertical Light
Vertical Regular
Vertical Bold
Vertical Medium
Vertical Black

Vertical Light - Glyph Count: 223

This is a listing of all 223 glyphs contained in the font, including OpenType variants that may only be accessible via OpenType-aware applications.

Each basic character (“A”) is followed by Unicode variants of the same character (Á, Ä…), then OpenType variants (small caps, alternates, ligatures…). This way you can see all the variations on a single character in one place.

Vertical Light image Vertical Light image
  • from    $60.00
    Vertical Light
  • from    $60.00
    Vertical Regular
  • from    $60.00
    Vertical Bold
  • from    $60.00
    Vertical Medium
  • from    $60.00
    Vertical Black
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Select style to display tech specs:
  • Vertical Light image
  • Full Font Name: Vertical-Light
    Family Name: Vertical Light
    Sub-Family Name: Regular
    Format: OpenType CFF
    Version: Version 1.00 2018
    Glyph Count: 223
    File Size: 35800
    OT Features: kern liga
    Supported Languages: Catalan, Danish, German, English, Spanish, Estonian, Finnish, French, Irish, Icelandic, Italian, Norwegian, Portuguese, Albanian, Swedish
  • Vertical Regular image
  • Full Font Name: Vertical-Regular
    Family Name: Vertical
    Sub-Family Name: Regular
    Format: OpenType CFF
    Version: Version 1.00 2018
    Glyph Count: 223
    File Size: 34784
    OT Features: kern liga
    Supported Languages: Catalan, Danish, German, English, Spanish, Estonian, Finnish, French, Irish, Icelandic, Italian, Norwegian, Portuguese, Albanian, Swedish
  • Vertical Bold image
  • Full Font Name: Vertical-Bold
    Family Name: Vertical
    Sub-Family Name: Bold
    Format: OpenType CFF
    Version: Version 1.00 2018
    Glyph Count: 223
    File Size: 35752
    OT Features: kern liga
    Supported Languages: Catalan, Danish, German, English, Spanish, Estonian, Finnish, French, Irish, Icelandic, Italian, Norwegian, Portuguese, Albanian, Swedish
  • Vertical Medium image
  • Full Font Name: Vertical-Medium
    Family Name: Vertical Med
    Sub-Family Name: Regular
    Format: OpenType CFF
    Version: Version 1.00 2018
    Glyph Count: 223
    File Size: 35460
    OT Features: kern liga
    Supported Languages: Catalan, Danish, German, English, Spanish, Estonian, Finnish, French, Irish, Icelandic, Italian, Norwegian, Portuguese, Albanian, Swedish
  • Vertical Black image
  • Full Font Name: Vertical-Black
    Family Name: Vertical Black
    Sub-Family Name: Regular
    Format: OpenType CFF
    Version: Version 1.00 2018
    Glyph Count: 223
    File Size: 39660
    OT Features: kern liga
    Supported Languages: Catalan, Danish, German, English, Spanish, Estonian, Finnish, French, Irish, Icelandic, Italian, Norwegian, Portuguese, Albanian, Swedish

Licensing Options

You can use this font in any of the following places. Read the full EULA text for details about each license. If you have a usage in mind that's not covered by these licenses, contact us and we'll see what we can do.

Desktop: for use on a desktop workstation

For the most common uses, both personal and professional, for use in desktop applications with a font menu.

For example:

  • Install the font on your Mac OS X or Windows system
  • Use the font within desktop applications such as Microsoft Word, Mac Pages, Adobe InDesign, Adobe Photoshop, etc.
  • Create and print documents, as well as static images (.jpeg, .tiff, .png)

Desktop licenses are based on the number of users of the fonts; in other words, the number of computers in which the font will be installed. You can change the number of users by clicking the quantity dropdown option on Buying Choices or Cart pages.

Please be sure to review the listing foundry's Desktop license agreement as some restrictions may apply—such as use in logos/trademarks, geographic restrictions (number of locations), and products that will be sold.

Adding users later:

Desktop licenses are cumulative. If you require a Desktop license that covers additional users, simply place a new order for the same Desktop package, for the number of additional users.

Vertical Desktop EULA

App: for embedding in mobile applications

Select this license type when you are developing an app for iOS, Android, or Windows Phone, and you will be embedding the font file in your mobile application's code.

This font's app license is:

For One Year

Unlimited installations of one app title for one year.

Vertical App EULA

ePub: for embedding in e-text products

You can use an ePub license to embed the font in an electronic publication such as an eBook, eMagazine, eNewspaper, or interactive PDF.

An ePub license is based on the number of publications in which the font is used. Each issue counts as a separate publication. Regional or format variations don't count as separate publications.

Updated versions of publications that are free to previous customers do not need a new license; otherwise, each new version that is released counts as a separate publication.

For font usage in graphic images shown as the ePub cover, consider a Desktop license instead as most allow for it.

Vertical ePUB EULA

Server: for applications that produce a deliverable with fonts embedded

A server license is required for sites, web apps, or services that allow a non-licensed user to utilize the font to create a product (for example, personalized t-shirts, PDF receipts, business cards, and pictures with captions, et cetera).

This license is valid for one year and is renewed each year that the font remains in use.

The price is based upon the number of servers on which the font is installed. Development servers do not count toward the limit. A font downloaded with this license cannot be used in SaaS, where the service is the product rather that the item that is created.

Not to be confused with…

The 'Server' name can be a bit slippery. Server fonts can be installed on a server and used by remote users or automated processes to create items. These licenses are fairly common for e-commerce websites that allow their customers to interact with the font via the business' webpage interface, customize a printed hard-good product, and they'd purchase/receive the hard-good product.

This is not to be confused with multiple multi-user Desktop licenses. Desktop font licenses are based on the number of users of the fonts; in other words, the number of computers in which the font will be installed.

Vertical Server EULA

Digital Ads: for use in HTML5 ads

You can use this type of license to embed fonts into digital ads, such as ads built using HTML5.

We'll supply a kit containing webfonts that can be used within digital ads, such as banner ads. This kit may be shared with third parties who are working on your behalf to produce the ad creatives, however you are wholly responsible for it.

HTML5 ads use webfonts, so why purchase a Digital Ads license rather than a Webfont license?

There are a few reasons, such as the Digital Ads EULA having terms that enable usage in digital ads and on advertising networks.

Digital advertisements also have different usage patterns compared to websites. Most websites generally have consistent pageviews month-to-month whereas advertising impressions can vary wildly month-to-month. Prices reflect this, making it much less expensive to use a Digital Ad license.

If you know the number of impressions the campaign requires, that amount can be ordered before the campaign begins. For campaigns where number impressions is unknown until the end of the campaign, you can true up at the end of each calendar month. Impressions are valid for 4 years.

Vertical Digital Ads EULA

Webfont: for your website

Webfonts can be used across multiple websites/domains as long as the websites/domains all belong to the single License Owner, and the pageviews are not exceeded. Agencies responsible for multiple clients' websites, for example web design agencies or hosting providers, may not share a single webfont license across multiple clients' websites.

Every time the webpage using the webfont kit is loaded (i.e, the webfont kit CSS which holds the @font-face rule is called) the counting system counts a single pageview for each webfont within the webfont kit.

For usage in graphic images shown on the website, consider a Desktop license instead as most allow for it.

This font's webfont license is:

Pay Once

You get a monthly pageview allowance for your webfonts. This license does not need to be renewed.

For example, if you order a license that covers 10,000 monthly pageviews, you will remain within your license as long as you do not get more than 10,000 views per month.

If the website starts getting more traffic, simply place a new order for the additional monthly pageviews you require, as Pay Once webfont pageviews are cumulative.

Vertical WebFont EULA

About Vertical Font Family


Alias Vertical is a sans serif typeface with a vertical cut-off point for letter endings. The vertical cut-offs bend round characters (b, c, o, etc) into a squarish, high-shouldered shape, suggesting Roger Excoffon’s Antique Olive. In mid-weights, the typeface mixes Antique Olive with typefaces such as Gill or Johnston, for example the shape of the t, the l borrowing Johnston’s flick. Vertical has the same minimal difference in weight between verticals and horizontals as Gill and Johnston, and the same sharp connection point where curves meet straight lines. Like Antique Olive, Vertical has a narrow connection point here, adding contrast and definition. The overall effect feels austere at lighter weights and strident and graphic at bolder weights, and sharp and incised throughout. In the Bold and Black weights, the squarish and top heavy shape of Antique Olive is most noticeable. For example the wide uppercase, with the B having almost-even width between top and bottom curves, and the almost-overhang of the top curve of the G. But Vertical does not have as extreme an aesthetic or square shape as Antique Olive. As well as its wide design, the upper case is given extra authority by being a slightly heavier weight than the lower case. This is a device borrowed from Gill, and other ‘old’ typefaces, where the upper case is presented as a titling design. Modern sensibilities are more focussed on an even colour between upper and lower case. Vertical was originally intended as a sister typeface to Ano, like AnoAngular or AnoStencil. Vertical developed into a similar but separate design. Ano was designed for use in Another Man — in its modular, circle-base design, and the way there aren’t the amendments usually made in bolder weights to ensure letter clarity. This is for layouts where different weights are used together in different sizes so that the overall letter weight is the same, a feature of the magazine. Where Ano is simple and graphic, Vertical has nuance and texture. It is a pragmatic, utility design. In the balance between graphic and typographic, its focus is the latter.

Designers: Gareth Hague

Publisher: Alias

Foundry: Alias

Design Owner: Alias

MyFonts debut: Mar 30, 2019

Vertical