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ITC Benguiat®

by ITC
Individual Styles from $40.99 USD
Complete family of 12 fonts: $473.99 USD
The ITC Benguiat Font Family was designed by Edward Benguiat and published by ITC. ITC Benguiat contains 12 styles and family package options.

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About the family


The design that was to become ITC Benguiat was rejected the first time Ed Benguiat submitted it to International Typeface Corporation’s Typeface Review Board. He persisted and actively sought out each Board member’s approval. When he resubmitted the design in 1976, the board approved it – and the typeface family immediately became one of the company’s most popular designs.

With its flared serifs, high-contrast strokes, ITC Benguiat is grounded in Art Nouveau influences and distinctive letterforms. Originally intended for print advertising and display headlines, it has transcended its origins to become a defining element of digital entertainment branding. Both timeless and trending, it bridges analog elegance with digital-era storytelling, movie or TV series available for streaming on an Over-the-Top (OTT) platform like Netflix, Hulu, or Prime Video. “The Stranger Things” series is a perfect example of ITC Benguiat’s branding prowess.

Designers: Edward Benguiat

Publisher: ITC

Foundry: ITC

Design Owner: ITC

MyFonts debut: Jan 1, 2000

ITC Benguiat® is a trademark of Monotype ITC Inc. registered in the U.S. Patent and Trademark Office and which may be registered in certain other jurisdictions.

About ITC

An international leader in typeface design and marketing for over 30 years, ITC collaborates with world-class designers to provide a versatile selection classic typefaces and innovative new designs. ITC licenses its typeface library throughout the world to companies in the graphic design, computer, and printing technology fields.

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