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Presley Slab

Presley Slab

by Sudtipos
Individual Styles from $49.00
Complete family of 18 fonts: $249.00
Presley Slab Font Family was designed by Alejandro Paul and published by Sudtipos. Presley Slab contains 18 styles and family package options.

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About Presley Slab Font Family


The lightest weight of Presley Slab takes inspiration from a late nineteenth-century type specimen, but what began as a decorative and delicate contrasted serif stirred Alejandro Paul’s imagination to conjure voluptuous reverse contrasted letterforms. These became the heaviest weight of Presley Slab, which nods to the lacquered hairstyles from the birth of rock ’n roll with its idiosyncratic ball terminals. Its playful allure and swagger remains visible in the weights that stand between these two extremes but as the curls loosened, many things happened in the design process including the appearance of swashes and alternates. Presley Slab’s personality has breadth; it is a fun, confident and contemporary palette of letters that will perfectly perform for any job, from editorial design to branding. The Extra Bold and Black weights are a powerful option at large sizes for use on posters and billboards; the graceful Thin and Extra Light weights are delicate options for packaging design or fashion branding. Despite it conjuring images of mid-century music halls, Presley Slab is also staunchly European in it’s aesthetic, offering everything from good-humour to elegance with its unique touches.

Designers: Alejandro Paul

Publisher: Sudtipos

Foundry: Sudtipos

Design Owner: Sudtipos

MyFonts debut: Jul 17, 2019

Presley Slab

About Sudtipos

Sudtipos is a new collective Argentinian type foundry. New blood, new attitude. A joint venture of four professional designers with lots of expertise in different areas like branding, packaging design, corporate identity, television and new media. “The foundry, or collective as we prefer to designate it, started because of that — packaging, editorial or brand designers making fonts for real designers” Alejandro Paul, one of the company’s founders, said in his Creative Characters interview. Alejandro “Ale” Paul made a name for himself drawing and programming some of the most intricate script fonts ever digitized. “My experience in branding product packaging was a natural catalyst for me to be interested in scripts and seek like-minded people for the collective.” The collective’s bestselling scripts include Bowling Script, Horizontes Script and Hipster Script Pro, which was named one of MyFonts’ most popular fonts of 2012, and was recognized by both Typographica and Type Directors Club that same year. “Our aim is to always be graphic designers making typefaces for graphic designers,” Ale said. “We try not to lose that particular focus. We’re always thinking about how to make a graphic designer’s work easier when it comes to using the type element in his or her design.” The Premium Foundry Page can be viewed Here.

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