About Aviano Flare Font Family
The Aviano series returns with a flared semi-serif.
Aviano Flare's subtly curved forms lend refinement and luxurious elegance to your designs. Aviano's foundational extended classical forms give the face strength and power.
Aviano Flare is a versatile new addition to the Aviano titling series.
Aviano Flare comes in six different weights and is packed with OpenType features. Want to get rid of the serifs for that logotype or headline? Need swash forms? Art Deco alternates? Aviano Flare includes 74 alternate characters. Two style sets are available, two sets of art deco inspired alternates, small forms, swash, titling and stylistic alternates. Aviano Flare also includes 40 discretionary ligatures for artistic typographic compositions. Please see the informative .pdf brochure to see these features in action.
Be sure to check out the rest of the Aviano series which can be used as complementary faces, including Aviano, Aviano Serif, Aviano Sans, Aviano Didone and Aviano Slab.
is a trademark of insigne.
“Type is very much like music,” says Jeremy Dooley. “It is linear, and the notes or phrases have to fit the theme or song.” Jeremy, owner of the one-man foundry, insigne, is a self-taught type designer and a true self-made success story.
His label is home to over a hundred font families, many of which have seen great success. Aviano has made our Best of the Year list not just once, but twice and has been featured in Hollywood blockbusters. You may have noticed various iterations of Aviano in Wall Street, Harry Potter, and Thor, and it was used for the branding of Robin Hood.
Jeremy considers type to be the foundation of advanced visual communication. One form of communication that the Chattanooga-based designer is drawn to is branding. In 2011, Jeremy, took on the enormous project of coming up with a typeface that would communicate the tone and feeling of his hometown; a font that would effectively brand the city. In 2013, the result, Chatype, was named the official typeface of Chattanooga TN. “Every city needs a brand,” he says, “as every city needs to highlight its own distinctive offerings.”
Like many designers, his creations are often the result of his interests. “I especially like seeing my typefaces in movies, on luxury packaging, and for technology companies,” he says. “These are interests of mine, and I often design fonts with those specific applications in mind. It’s very interesting to me that I frequently see fonts used in exactly the way I originally envisioned.”
Since he began selling his first font on MyFonts in 2004, the man who will tell anyone who asks, “I’m not really from anywhere,” has continuously drawn inspiration from his many experiences gained from living all over the globe.
Want more of Jeremy? The designer sat down with us for an in-depth interview in this issue of Creative Characters.