About Sutro Shaded Font Family
My affection for Slab Serifs began in the early 1960s in Kansas City when Rob Roy Kelly was at the Kansas City Art Institute, teaching and writing his book on American Wood Type. I got to know him just well enough to gain access to his fabulous collection of wood type and wood type catalogs. Later, in the1970s, I tried to re-create a Nebiolo Egiziano for Roger Black at New West magazine. And again for Roger, in the 1980s, I designed a Slab Serif logo for Newsweek Magazine. Finally, in 2003, designed the Sutro Family. There were things I didn't like about it, so, over time, I’ve been adding some things and dressing it up a little.
Sutro Shaded has existed for a few years as a one color, outlined, drop-shadowed display font. It seemed like it was just dying for a little color. I added five more fonts: Fill, Gradient, Hatching, Rules and HiLite. These fonts can be used in different combinations to achieve various effects.
There is a downloadable SUTRO SHADED USER MANUAL PDF in the Gallery section for this family.
is a trademark of Parkinson Type Design.
Jim Parkinson is the founder and sole employee at Parkinson Type Design.
He was born in Richmond, California, in 1941, and he’s been lettering ever since. Jim was one of the designers who worked on ITC Bodoni, along with Sumner Stone, Holly Goldsmith and Janet Prescott Fishman. He drew Parkinson Electra for Monotype and has done a number of custom fonts for magazines and newspapers. In addition to his custom font work, Jim has designed dozens of retail fonts. Some of these designs are exclusives for Adobe, Monotype, FontShop, and The Font Bureau. The rest are released through Parkinson Type Design. Jim has also specialized in typographic logos for magazines and newspapers, including Rolling Stone, Newsweek, Esquire, InStyle, Men's Journal, The Wall Street Journal, The Los Angeles Times, The Detroit Free Press, the Toronto Star and The National Post. In a rare departure from publication work, Jim designed the logo for the Ringling Bros. and Barnum & Bailey Circus. In his spare time, he paints…mostly pictures that feature letterforms.