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HU Flat White

by Heummdesign
Individual Styles from $400.00 USD
The HU Flat White Font Family was designed by Rumi Kim, Jihye Lee and published by Heummdesign. HU Flat White contains 1 styles.

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About the family


HU Flat White is a retro-inspired headline typeface with a strong, full modular structure. Despite its bold build, the generous contrast between thick and thin strokes creates open inner spaces that give the design a cool and refreshing feel. Its extended, wide proportions add to its visual appeal, while the distinctive shapes at the tips of each letter reinforce its nostalgic, vintage personality. This makes it a striking choice for posters, logos, and any design seeking a stylish retro mood. (Latin Extension Font)

Designers: Rumi Kim, Jihye Lee

Publisher: Heummdesign

Foundry: Heummdesign

Design Owner: Heummdesign

MyFonts debut: May 20, 2021

HU Flat White

About Heummdesign

Heumm Design — “Where ideas and creativity become reality. Heumm Design is a font design company specializing in professional typeface development for both Latin and Korean scripts.” Since 2009, we have created 213 typefaces for 69 corporations, along with 473 outline fonts across 473 typeface styles and 1,022 font weights, 128 mobile fonts. Our highly skilled designers consistently craft original, well-refined, and highly legible typefaces — a strength that has positioned Heummdesign as one of the leading font companies in South Korea. We continue to develop at least one new typeface every month, offering customers fresh designs to anticipate and trust. Based on years of accumulated expertise, we are now expanding our global presence and strengthening our capabilities to reach international markets. Heummdesign is committed to delivering typefaces that satisfy customers worldwide and becoming a global leader in the type industry. Business of Heummdesign Font Production We specialize in all core technologies required for high-quality digital typography, including Hinting, Kerning, and Feature development. 1. Hinting Adding instructions to vector outlines to ensure clean, distortion-free rendering during rasterization. 2. Kerning Adjusting the spacing between specific letter pairs to achieve visually balanced and natural typography. 3. Feature Development Providing multiple stylistic variations for characters so users can choose the form they prefer — often used for expressive word endings or contextual alternatives. Corporate Typeface Development • Creating exclusive typefaces that strengthen corporate identity and enhance brand value. • Offering OEM development based on existing CI/BI guidelines. Annual Font Production • Developing 25+ new outline fonts every year to meet diverse customer tastes and design trends. Mobile Typeface Development • Producing mobile-optimized fonts with excellent readability and stylistic variety. • Supplying fonts to the Samsung Galaxy Store, consistently ranking within the monthly top 10.

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