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Customer Spotlight: Owens Corning
Ryan Arruda in Archive on April 27, 2012
Owens Corning is a worldwide manufacturer of building and construction products; known for their iconic pink fiberglass insulation, the company produces a wide gamut of construction products used in both residential and commercial projects.
The Owens Corning website features the Gill Sans typeface family, employing both light, book, and medium weights. The humanistic strokes of Gill Sans projects approachability, while the light weight used in the headline provides touches of clean, architectural modernity and soundness. The multiple weights of Gill Sans in play on the Owens Corning site not only delineates product content, but provides aesthetic stability and balance as well. 