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Reading Frequency

Reading Frequency™ by Vladvertising
Individual Styles from $10.00
Reading Frequency Font Family was designed by Vlad Rudakov and published by Vladvertising. Reading Frequency contains 1 styles. More about this family

About Reading Frequency Font Family

Ever wonder what language looks like? This type decided to dive into this idea... how audible and visual forms play with each other. The forms you see also have been waterjet-cut out of stainless steel sheets. With these physical forms, one day in a recording studio and a mallet in hand later... we get this. Link to Audio Files: (If you use for samples– have fun, just shoot me an email w/ final product) vlad (at)

Designers: Vlad Rudakov

Publisher: Vladvertising

Foundry: Vladvertising

Design Owner: Vladvertising

MyFonts debut: Jan 26, 2010

Reading Frequency™ is a trademark of Vladvertising.

About Vladvertising

The design world around me has a funny language. When I look at letterforms, I hear the swoops, the boinks, the plops. I feel a real good typeface should take the reader on an adventure somewhere. Each letterform has to have its own appropriate definition, its own unique character, its own heart. A city street is made up of shops, sounds, smells and the people there– and when you remove these... I'm not sure what's left of the street then.